of shoppers surveyed say they have used a Google product (Search, Maps, YouTube) in the past week to help with their shopping.

While car sales today start online, more than 95% of purchases still happen at the dealership.

Mobile watch time of YouTube videos with "ideas" in the title have grown over 135% in the past two years.

increase in earned views on YouTube in the last year.

increase in watch time of YouTube content in the last year. 

of those who regularly use a voice-activated speaker say they are likely to buy something through their voice-activated speaker in the next month.