2 X more brand experiences happen on mobile than anywhere else, including TV, in-store, etc. Appears In How to make every mobile moment a brand-builder Related Content How successful businesses win consumer experiences Related Data 54% of people say their phones reduce stress and/or anxiety in their lives. 60% of people say smartphones help them feel more confident and prepared. 79% of people say they’re more likely to revisit and/or share a mobile site if it is easy to use. 75% of people say their smartphones help them to be more productive. Over 50% of auto parts and service shoppers who use mobile search call the service provider directly from a search result. Mobile watch time of YouTube videos with "ideas" in the title have grown over 135% in the past two years.