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Over 50% of auto parts and service shoppers who use mobile search call the service provider directly from a search result.

Related Data

Over 70% of shoppers say online video has helped them learn more about an auto product they intend to buy.

More than 40% of auto service shoppers need reactive versus routine maintenance.

While car sales today start online, more than 95% of purchases still happen at the dealership.

65%

of people who took their vehicle in for service first heard about the service center through video.

Search is the first place people turn when they need auto maintenance information quickly.