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Online conversions during the week before December's holiday shipping cutoff are on par with the week of Cyber Monday.

Google Analytics, Based on data from Google Analytics accounts that have authorized Google to share website data in an aggregate way, shopping vertical only, Nov.–Dec. 2016.

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> 95 %

While car sales today start online, more than 95% of purchases still happen at the dealership.
Hyundai
62%

of those who regularly use a voice-activated speaker say they are likely to buy something through their voice-activated speaker in the next month.
Google/Peerless Insights
44%

of those who regularly use a voice-activated speaker say they order products they need like groceries, household items, etc., at least once a week.
Google/Peerless Insights
58%

of those who regularly use a voice-activated speaker say they create or manage shopping lists at least once a week.
Google/Peerless Insights
52%

of those who own a voice-activated speaker would like to receive info about deals, sales, and promotions from brands.
Google/Peerless Insights

Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past two years.
Google