Cruise brands, destinations, and ports are among the most popular cruise-related search types conducted.

Related Data

Searches for activities happen across devices in the three months prior to a trip, but shift significantly to 54% mobile when travelers are in-destination.

Google/Greenberg

Mobile searches for “place(s) to travel” (such as, “top places to travel in the world” and “best place to travel in february”) have more than doubled over the past two years.

Google Data
48%

of experience bookings are happening once travelers arrive at their destination.

Google/Greenberg

Travelers who book their activities ahead of their trip spend 47% more on lodging and 81% more on transportation than those who wait to book in destination.

Google/Greenberg

In the 12 weeks leading up to a trip, there are 3X more experiences searches than hotel searches.

Google/Greenberg