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Related Data

60%

of smartphone users have contacted a business directly using the search results (e.g., “click to call” option).

51%

of shoppers surveyed say they use Google to research a purchase they plan to make online .

59%

of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.

80%

of shoppers surveyed say getting shopping done as quickly as possible is important to them when deciding which brand or retailer to buy from.

83%

of shoppers surveyed say the ability to make easy returns is important to them when deciding which brand or retailer to buy from.