Mobile sites that loaded in two seconds or less had a 15% higher conversion rate than the average mobile site.
Google/Verto, U.S., “Why Mobile Site UX Matters,” analysis of a sample of the highest reaching mobile sites in terms of monthly unique visitors across Finance, eCommerce, and Travel using Verto's Syndicated Data in 2017, n=254, March 2018.
of travel marketers surveyed believe using machine learning will allow their companies to gain a competitive advantage.
of marketers surveyed in the travel industry claim to currently use machine learning in their marketing efforts.
of people who were planning a summer trip had not decided on their destination as of February.
of people planning summer trips anticipate using a mix of devices to plan their vacation.
Watch time for tourism-related videos in the Philippines has increased over 90% in the last year.
Mobile searches for "flights to ___" have grown by over 110% in the past 2 years (flights to vegas, flights to hawaii, flights to miami).