Skip to Content

Mobile sites that loaded in two seconds or less had a 15% higher conversion rate than the average mobile site.

Google/Verto, U.S., “Why Mobile Site UX Matters,” analysis of a sample of the highest reaching mobile sites in terms of monthly unique visitors across Finance, eCommerce, and Travel using Verto's Syndicated Data in 2017, n=254, March 2018.

Appears In

How to drive growth by delivering the assistance people expect

Related Content

Growth Opportunities How to reach today’s impatient shoppers—whether they’re shopping online, by voice, or in store A few tips to speed up your mobile site and tools to test it

Related Data

60%

of travel marketers surveyed believe using machine learning will allow their companies to gain a competitive advantage.
Google/MIT Technology
40%

of marketers surveyed in the travel industry claim to currently use machine learning in their marketing efforts.
Google/MIT Technology
46%

of people who were planning a summer trip had not decided on their destination as of February.
Google Survey
44%

of people planning summer trips anticipate using a mix of devices to plan their vacation.
Google Survey

Watch time for tourism-related videos in the Philippines has increased over 90% in the last year.
Google

Mobile searches for "flights to ___" have grown by over 110% in the past 2 years (flights to vegas, flights to hawaii, flights to miami).
Google